Words to live by… March 27, 2009
Posted by Mindy Dolan in email marketing.trackback
“Wise men talk because they have something to say; fools, because they have to say something.” — Plato
Simply said, but not followed enough. If you don’t have something relevant to send to your subscribers, don’t send it. First off, you’re wasting money to send the broadcast with unimportant information. Second, you could cause people to ignore you when you actually do have something relevant to send, or worse, they could mark you as spam or remove themselves from your list. Consider the damage that could be done by sending irrelevant emails, and PLEASE, PLEASE, PLEASE follow Plato’s words.
How not to agree with you. Internet is full of fools and we just can’t change it.
This lesson reminds me of the fable “Never Cry Wolf!” – after awhile, people ignore your call to action. Everything about web 2.0 is about simplicity and the message facilitating the design.
Excellent point!
That’s true – smart people don’t need to constantly prove that they’re smart – they talk only whan they need to. Stupid people are constantly trying to prove that they’re not stupid.
Oh please, don’t get me started! It’s like the internet brings out the inner troll in people, activates a dormant gene that forces them to act like total fools.
And once they spam the whole web with off topic posts, personal attacks and random nonsense, the really important stuff is lost in the sea of spam.
I don’t think that this is what the creators of the Internet had in mind when they started the whole thing
I totall agree! Wait, was that me having to say something, or did I have something to say?